All the statistics and formal statements published about drink are no doubt impressive enough to those who have the eye for that kind of thing; but, to most of us, the word "million" means nothing at all, and thus when we look at figures, and find that a terrific number of gallons are swallowed, and that an equally terrific amount in millions sterling is spent, we feel no emotion.

It is as though you told us that a thousand Chinamen were killed yesterday; for we should think more about the ailments of a pet terrier than about the death of the Chinese, and we think absolutely nothing definite concerning the "millions" which appear with such an imposing intention when reformers want to stir the public. No man's imagination was ever vitally impressed by figures, and I am a little afraid that the statistical gentlemen repel people instead of attracting them. 

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